Create Your Own Business Website – If you have a small business or are planning to start one, there are many reasons to have a website. Perhaps most importantly: a professional website gives your work credibility. So, it can help you find and retain clients, customers and even partners. People are more likely to develop with companies whose websites are easy to navigate and find information.
1. Plan what you want from your site. The structure and design of your website largely depends on the type of company you run. An e-commerce business needs different tools than a restaurant owner or other type of service provider. Your website should also clearly state your mission—what you do—so visitors know exactly what to expect when they land on it.
Create Your Own Business Website
Think about your Internet browsing experiences and the types of websites that attract your attention.
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2. Buy your domain name. This is your URL that users will type into the Google address bar. In most cases, you want to register a URL that matches your business name, but sometimes this is not available.
If so, you have several options. You can choose a domain name that describes your business or you can explore the .net or .biz alternative.
From the customer’s point of view, it is useful to have a URL that is easy to remember and not too long. It can also help the URL match words or phrases that potential customers are searching for, such as the name of your city or a keyword from your industry.
You can buy a domain name through a hosting platform (more about instant hosting) like Squarespace if you also use this company to design your site. Or you can go through a service like Namecheap, GoDaddy, or Google Domains if you’re not ready to go to a host. Even if you register a domain through one service, you can connect it to a different hosting and web design platform.
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Domain registration is included in Squarespace’s hosting plans, or you can pay between $20 and $50 to purchase your domain yourself. Namecheap charges from $1 to around $70. GoDaddy and Google Domains also have different pricing structures based on which top-level domain you choose — anything from .com to .biz to .football.
3. Find a hosting platform. First, a brief overview of website hosting: A hosting company provides server space that stores your content and delivers it to Internet users. Your site needs to live somewhere, and that’s where web hosting services come in.
There are many user-friendly and non-technical tools for hosting and building websites. Most of them are template based, so all you have to do is enter your information and click.
If you’re just starting out and need a website to provide information to potential customers, platforms like Squarespace offer a good mix of structure and flexibility. If you run or plan to start an e-commerce site with an online store, Shopify is a beginner-friendly platform.
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“In terms of ease of choosing a starting template and customizing it with their platform and knowledge base, Squarespace and Shopify are easily the two best options when it comes to DIY business websites,” says Jordan Gilman, founder and creative director. . UNFRAMEDCreative, branding and strategy agency.
If you’re a tech-savvy business owner who wants a little more control over the design and functionality of your site, or if you expect to create a lot of content that will get a ton of traffic, this is another option. with a self-hosted platform like WordPress. In this case, you need a separate and more powerful hosting plan with a company that specializes in small business sites.
You usually pay for hosting on a month-to-month or yearly basis; the latter is a lump sum but costs less overall. Most platforms offer several plan levels with increasingly robust features, especially around e-commerce functionality, so you can choose exactly what you need.
For example, Squarespace charges $12 per month (billed annually) for a simple, personal website and $18 per month (billed annually) for a business site with additional features such as e-commerce and dedicated email addresses. . If you prefer monthly billing, you’ll pay $16 and $26, respectively. Shopify plans range from $29 per month to $299 per month with a 10% discount on annual plans. Standalone WordPress.org is free, but you have to pay for hosting through a third party.
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4. Be creative with your design. Once you have a foundation for your site, you can start doing the fun stuff: design. Most beginner-friendly hosting platforms have templates that allow you to enter your information, upload images, and publish. For example, Squarespace has templates for everything from artist portfolios to e-commerce stores. You can also use this opportunity to improve your branding with a new logo, fresh photography or an updated mission statement.
5. Include important information. Your website should make it as easy as possible for visitors to find the information they are looking for and convert them into customers. Gilman recommends including several main categories:
6. Market and its maintenance. Although web hosting platforms make it easy to set it up and forget it, you need to be actively involved in the development of your website. Update your hours and prices, add new services as they become available, and continue to tell your business story through your blog or social media posts.
While it’s helpful to look to existing sites for inspiration, know that your site will be unique. Start small and focus on the specific needs of your business.
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“There are so many options out there and the right choice depends on the situation and goals,” says Marcus Miller, head of digital marketing at Bowler Hat, a UK agency. “The most important thing any small business can do is educate themselves so they can make an informed decision.”
Emily Long is a freelance writer specializing in personal finance, health and wellness, home security and automation, travel, and more. Read more 2022-02-02 00:00:00 2022-02-02 00:00:00 https:///r/starting-a-business/web-sayti-khurd-biznes/ Start a business English Create your own small business or increase? Learn how to build a website for your business in eight simple steps, including best practices to follow. https:///oidam/intuit/sbseg/en_us/Blog/Graphic/how-to-create-website-header-image-us-en.jpg https://https:///r/starting-a-business /build-my-small-business-website/ How to build a website for my business |
For many small businesses, an online presence with a well-integrated website is critical to success. Customers who want to know more about you will look you up online, and a helpful travel website goes a long way. However, you might be surprised that it really isn’t that difficult.
In fact, it is possible to have your own site up and running in a matter of days. As with anything, getting started is the hardest part. If you’ve ever learned how to create your own website, you’ve probably taken one look at all the confusing jargon, closed your browser tab, and vowed to live off the net forever.
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Not so fast. If you have a keyboard and mouse, you can do this. Here’s your step-by-step guide to building a website for your small business – stress-free and hassle-free.
When you’re eager to get your website up and running, it’s tempting to jump right in. While you don’t want to suffer from analysis paralysis, you need to make the right choices for your current and future business needs.
First, create a site plan – this will help you stay organized and allow you to gather the assets you need. This may include:
Think about your growth plans for your business and make sure the builder you choose is big enough to accommodate them. Below are some important factors to keep in mind when building your small business website.
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Your website is a key part of your business’s overall brand. It should use your business logo, font and colors. If you haven’t already figured out these parts of your visual identity, start there so you can build your website with these elements in mind. This makes the process even easier.
Remember, this is for your client. This means that your website should speak directly to your target audience by identifying them. Articulate your value proposition and focus most of your content on explaining what problems you solve for them. Your website should clearly answer the question of why they want to do business with you.
There’s a lot you can do with your website, and it’s easy to get distracted by all the bells and whistles. Keep it simple now with a clean website design, navigation menu, clear text and plenty of white space. This is less stressful for you and provides a better user experience for your customers.
There’s no point in tearing your hair out in front of your computer screen when there are so many resources available to you. Website builders offer helpful customer service departments and even tutorials to help you get going. You can also connect with friends, freelancers or even college students to get help with the build
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