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Ideas Of Online Business To Start
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This is especially true for creatives such as writers or musicians. After all, “I’m a writer” and “I make a lot of money” don’t often appear in the same sentence.
But the truth is, there’s never been a better time to make money as a creative. And you don’t have to write a bestseller or license a photo for a million dollars. You can start a business that turns your skills into a steady source of income.
It all starts with a unique online business idea, systematically tested to ensure there is a market for your product or service.
Let’s take a look at three writers who came up with their successful online business ideas, plus what you can learn from them.
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Bonus: Want to start a business but have no idea? We’ve created a huge list of 30 successful online business ideas for you to start this weekend. Get your copy now.
Michael Margolis was fascinated by a single question: how do we effectively communicate big ideas to large groups of people?
As a cultural anthropologist, he knew he had the knowledge and passion to find the answer. You can call this his “X-Men Abilities” – his particular mix of knowledge, skills and experiences 100% unique to him.
We all have our own X-Men Abilities – skills that people will pay a lot of money for. Margolis just had to figure out how to turn him into a business.
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He landed on Get Storied, which helps companies tell their stories and humanize their brands. In particular, he offers a range of personal training and coaching courses, including narrative consultations and corporate events. He also set up StoryU to provide online courses and generate passive income.
In the question matrix of business models, Margolis chose coaching and courses: the two that can help you to quickly make high profits at low costs.
Get Storied is now helping thousands of people get their stories together every month. The company has even advised organizations like NASA, TEDx, SXSW, and Zappos.
“There was an ‘aha’ moment for every participant! Michael has helped us improve the value propositions we use to meet our customer’s unique needs and wants. Our senior sales leaders gave the day top marks and left with immediate skills they can use.
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By hosting these in-person training sessions, Margolis was able to give its clients the tools they needed to tell their stories and humanize their brands – and they were willing to pay for it.
Margolis could have just told companies, “I’ll help you polish your presentation deck,” and left it at that. Sure, it’s a decent offer, but it doesn’t really set him apart from the next guy. It’s also not scalable and probably won’t carry a higher price tag.
To generate desire for your brand, you need to look beyond your product. Take whole foods. Yes, they sell groceries. But they also sell a healthy, organic lifestyle and the idea that when you shop there, you’re taking care of yourself and your body.
Get Storied is not just about writing a good summary; it’s about tapping into the history of storytelling and how people communicate. It’s about helping brands condense their message into one compelling story and providing the tools they need to tell that story to key audiences. That distinction made Margolis’ idea a truly unique one.
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Book in a Box is an antidote to the slow and outdated traditional publishing industry. It provides people with a quick and easy way to turn their ideas into books and then share them with the world. And it was all started by bestselling author Tucker Max, aka “King of ‘Fratire’.”
For years, entrepreneurs asked Max how they could write and publish a book without the normal, tedious process of… well, writing and publishing a book. He had always waved them off, saying he had to work hard. That is, until he realized there might be a way to streamline this process. And he could be the one to do it.
Now he sells a six-step service that allows people to get their books out in just six months. The entrepreneur just needs to conduct in-depth interviews with the company’s team. And then Book in a Box takes the reins to sketch, draft, edit, publish, and market the book – consulting with the client every step of the way.
Book in a Box made $200,000 in its first two months, prompting Max to write that he was embarrassed by its success. Why? Because he should and could have started this business sooner.
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With sales of $5 million in 2016, the company has already signed more than 400 authors and released more than 120 books. Many of them have ended up on bestseller lists, generated
No product is too weird, as long as it solves a real problem, and as long as people are
To solve that problem for them. Just look at Doggles (goggles for dogs) and Throx (sets of three socks for the one who gets lost). They sound a bit ridiculous, but they serve a common need and therefore make money.
Likewise, once Max realized there was a demand for this service, he knew he had a success.
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“This makes me wonder how much being an entrepreneur is really about learning the ‘skills,'” he wrote. “I think this has a lot more to do with a mindset… That might be the ultimate key to all entrepreneurship: it’s not about you, it’s about what you do to solve problems.”
Speaking to a women’s writing group in March 2000, mystery novel writer C. Hope Clark found herself answering questions about how to find money for writing projects. With a background in finance, she was able to offer advice that her audience couldn’t get enough of. Soon after, her speech turned into an email thread, which then turned into a newsletter, and eventually an entire company. Again, there’s that question.
As Clark told me, “I came into the business when I realized I had knowledge that wasn’t shared anywhere else.”
She saw a hole in her niche that wasn’t being filled, and she filled
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