What Is Saas Business Model – Business Engineering is the fundamental discipline built by. It combines several disciplines into one powerful subject so you can become a much more effective business person!
Back in 2011 I enrolled for an international MBA. Coming from a law background, an MBA was a way for me to change direction quickly.
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I wanted to undertake a career in business (more as an entrepreneur than a manager). And I wanted to quickly find a career path to move to the US (I’m originally from Italy).
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Fast forward to 2013, after completing my MBA, I managed to land a job in California as an analyst, after completing my MBA, with an emphasis on Corporate Finance and Business Strategy.
Instead of becoming an entrepreneur, however, I was stuck in a fixed career path, where – like in the army – I had to take a few linear steps and wait a few more years to climb the ladder.
Fast forward four years since starting my MBA and three years into my new life in California. The career journey that I had entered through the MBA was not satisfactory to me.
That is not why I enrolled for an MBA. So I resigned, moved back to Italy, and started my own digital business (a lot of things happened in between, like I moved to NYC for a few months, but for the sake of brevity, let’s skip that part for now).
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I thought that most of the things I had learned in business school, though very useful, for a linear career path, in a corporation.
They weren’t that helpful to me as a digital entrepreneur. So I had to go back to studying on my own, experimenting a lot, and learning a bunch of new things from scratch in the process.
To make things more interesting, in 2016 I also joined a high-tech startup, for which I still lead the Enterprise unit.
It’s a real journey into the business world and a set of resources I’ve learned the hard way over the years to help you thrive in an uncertain business world.
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FW is not about quick business education for the sake of it; it is about the minimum dose of business training that leads to action rather than paralysis;
Is about original and independent research, the fruit of thousands of hours of analysis, studies and critical thinking.
The name may trick you into thinking that you can learn everything there is to know in four weeks.
Instead, a concept is about starting a journey, where in a few weeks you can learn basics and apply them to advanced business concepts in the real world.
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Personally, it took me years to master some of the concepts I covered on this blog, and often the transition involved forgetting things that were no longer relevant or that never had been.
The real world is highly contextual. Things that work in one context will not work or worse will be disastrous in a new context and environment.
That’s why I try to keep the agnostic. There are tons of tools, frameworks, and methodologies you can use, but each needs to be assessed against the environment you find yourself in.
However, the most important thing is the process. The process continues because it helps you quickly gain an understanding of the context.
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When I completely switched focus from my previous career to building digital businesses in 2015, I found that the education I had obtained through an MBA did not help me much in building a digital business.
That’s why I started documenting my new journey and as I went along I thought about building the business school resources I wish I had when I was building my own business used to be.
As I release more and more things into the world, I was able to gather feedback on whether those resources could be valuable to other practitioners in the real world and that’s what fascinated me and still, it’s what drives me to the keeps going.
When I hear people send messages about how they acted on the means of; how they started their business; how they transitioned in career or started in a new role, that is what gives me satisfaction and happiness.
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In order for me to finance my passion, research and enable more and more people to learn advanced business concepts, I had to make it financially sustainable.
The blog is primarily monetized through premium products (courses, books, subscriptions, sponsorships) for people who want to take their knowledge to the next level.
People who come are very happy with the free resources available. While those people who are ready to take the next step to join our premium resources.
The business world changed quickly; the digital world has changed how entrepreneurship works and understanding those dynamics has become critical. That’s why I built this blog. I’ve documented here all the lessons I’ve learned over the years and while doing so I’ve made them available to you so that this could become the go-to place for digital entrepreneurs, executives and business people human beings.
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When I first started in digital marketing, I came from a completely different background. Graduated as a lawyer, after an international MBA I worked as a financial analyst for a real estate investment company. That experience taught me to look at hard numbers and dissect each company’s balance sheet to understand the business logic behind it. If you understand how money moves, you can also make sense of the strategic thinking behind any business.
When I approached digital marketing, I was looking for ways to break away from the usual 9-5 job and be on my own. The problem was that all the things that were most visible on the web were the least useful. I soon learned that visibility does not mean relevance. However, I wanted to put out practical resources that anyone could use to grow their business or at least have a better understanding of the business world.
Then I joined a tech startup. There, I have helped the company since the end of 2016 to develop its business operations. One thing that was clear to me from day one was that a solid distribution strategy is critical to the success of any business. From there I set out to learn everything I could about business modeling, business strategy, distribution strategies and growth marketing.
An MBA can still be a valuable program for people who want to advance in their business careers. And for aspiring entrepreneurs. However, there are some fundamental aspects of MBA programs that make them too risky by today’s standards.
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As the business world changes at a faster and faster pace, the opportunity cost associated with enrolling in an MBA program has become too high for many people to bear.
However, this is only part of the story – I argue. Indeed, today MBA programs have become too risky for a few reasons:
On this blog I cover business models. And I focus a lot of my attention on those models that change the game. To be sure, this is not much about disruption. What we accept and take for granted is a modern model of business and education. However, that model has its basis in the world that has been formed in the last decade.
Many current business models that have transformed the business world, and rewritten the rules, seem to harken back to an earlier era. Where centralized and closed models won in the last decade. New technologies ultimately allow the decentralization, disintermediation, and delocalization of companies, processes, and teams.
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So you will be able to learn everything related to business growth, distribution, business modeling, and digital entrepreneurship.
One of the most important lessons learned when studying tech companies is how distribution and the ability to design a sustainable business model are among the most critical aspects. The more a company is based on a technical product or service, the more the founders will be technical people (engineers or programmers). Although this is great and it allows us to build an incredible product. That can also lead to overseeing good sales and distribution strategies that enable the business to take off and become sustainable, fast!
As head of business development, I also focused my efforts on finding the right strategies, distributions, sales processes to accelerate the growth of digital businesses. It is critical to never lose focus on the product and customer needs. From the encounter of a great product built on top of customer needs, distributed through the right channels, I believe that any company can achieve success, quickly and sustainably.
The community says I learned more in 90 minutes in a coffee shop from the resources of than in three years of part-time MBA
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I am delighted with Gennaro’s steady stream of excellent notes and productive insights from the. He is one hardworking and responsive producer.
Thanks to the I have learned about some of the fundamental business concepts that everyone interested in business should know and about the business models of the companies that shape the world. Laura Soto von Arnim Senior Information Security Specialist –
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